Add Row

Add Element

update

Add Element

update

CALL US

+1 510 356 3031

Add Element

update

EMAIL US

time@thesialiaagency.com

Add Element

update

HOURS - Mon-Fri

8am-5pm

Add Element

Home
Small Business Growth
Media & Content Marketing
Marketing Automation
AI Tools & Platforms
Lead Generation Techniques
Social Media Strategies
Branding & Positioning
E-Commerce & Sales Funnels

Categories

Add Element

Setup Your Button

👉 START GROWING 👈 NOW

July 16.2025

2 Minutes Read

Discover How Marketing Cloud Next Can Transform Your Small Business

Professionals discussing Marketing Cloud Next Functionality on a laptop.

Unlocking New Possibilities with Marketing Cloud Next

If you’re a small business owner looking to leverage data-driven marketing, there’s exciting news on the horizon. Marketing Cloud Account Engagement (MCAE) has introduced new functionalities through Marketing Cloud Next, which promises to transform how you connect with customers. This upgrade, announced during Connections '25, empowers businesses with AI tools, advanced data capabilities, and multi-channel marketing options, making it easier than ever to personalize your marketing efforts.

What Does Marketing Cloud Next Mean for You?

The enhancements are designed to provide small business owners like you with sophisticated tools that can maximize engagement. With features like Agentforce Campaigns and Cross-Object Merge Fields, you can integrate diverse data sources, enabling targeted messaging that resonates with your audience. This means your campaigns will not only reach more customers through SMS and email but will also be more personalized based on insights drawn from your entire data landscape.

How to Access These New Features

Getting started with the new functionalities is straightforward. If you’re already using Account Engagement Growth, Plus, Advanced, or Premium editions, these features are accessible through Permission Set Licenses (PSLs). You will need to provision Data Cloud and connect it to your Account Engagement instance. Although this may sound technical, Salesforce provides resources like Data Cloud Everywhere to simplify the process for you, ensuring you can harness these enhancements without a hitch.

The Future of Marketing for Small Businesses

As a small business, navigating the digital marketing space can feel overwhelming. However, embracing these new tools can set you apart from the competition. Imagine sending a personalized SMS to customers right as they’re about to make a purchase decision. With Marketing Cloud Next, that dream can become a reality, fostering deeper connections with your clientele and driving sales.

So, are you ready to unlock the future of marketing? By implementing these advancements, you’ll not only stay relevant but also empower your business to grow.

Take the plunge and explore Marketing Cloud Next today, and watch your marketing efforts flourish.

Lead Generation Techniques

0 Comments

Write A Comment

Related Posts All Posts

10.31.2025

Elevating Small Businesses: Future Pathways Alumni Trailblazing AI Solutions

Update A New Vision in AI and Employee Empowerment The Future Pathways program at Salesforce is shaping a new generation of tech talent ready to tackle the critical challenges of today’s digital landscape. Alumni from this initiative are not just entering the tech world—they are redefining it, bringing fresh perspectives and innovative solutions to the forefront. Transforming Careers Through Diverse Experiences Meet Selene Tenorio, who transitioned from a marketing background to become a pivotal software engineer at Salesforce. Fresh from a coding bootcamp, Selene illustrates how diverse experiences can uniquely position individuals to solve accessibility issues. Her journey reflects the value of embracing non-traditional paths to carve out meaningful technical careers. Similarly, Christabel Escarez switched from a career as an analytical chemist to software engineering. As a member of Salesforce's Search Team, their focus on enhancing search functionalities showcases how adaptable skills in science can transition into the tech domain, ultimately improving user experience for Commerce Cloud customers. Building Connections and Solutions Another inspiring figure, Lourdes Zaragoza, shows that the key to successful tech development lies in communication. Currently working on features that enhance security at Salesforce, Lourdes believes in the power of proactive communication to create effective tech solutions that resonate with customer needs. This approach not only strengthens internal team dynamics but also fosters transparency with users. The Role of AI in Today's Workforce Marcus Stevenson, working at the cutting edge of AI implementation, underscores the significant impact of AI in shaping business strategies within Salesforce. By redesigning roles to integrate AI, he is helping the company remain competitive, showcasing how technology reshapes the workforce while enhancing collaboration. Harnessing Opportunities for Future Leaders Saiye Pierre, now a senior solution engineer, emphasizes the importance of community and support networks within Salesforce. As vice president of BOLDforce Chicago, she encourages new interns to embrace curiosity and connect with others. Her journey highlights the role companies play in nurturing employees' growth through inclusive initiatives. The experiences of these five interns and their rapid journey into impactful roles at Salesforce emphasize the importance of embracing diverse backgrounds and perspectives in technology. As small business owners navigate the integration of AI and advanced tools in their operations, the stories of Future Pathways alumni serve as an encouraging reminder of what's possible with determination, community support, and a focus on innovative thinking. If you're interested in exploring the potential of your own tech journey or looking for guidance on navigating AI implementation for your business, consider exploring programs similar to Future Pathways. The success stories of these alumni can serve as a beacon for aspiring technology leaders in the small business community.

10.30.2025

Unlocking Business Potential with SCUBA: The Future of AI Use in CRM

Update SCUBA: Revolutionizing AI in Enterprise Workflows Meet SCUBA, a groundbreaking benchmark that shifts the landscape of AI agents in enterprise environments. With businesses increasingly relying on artificial intelligence to perform practical tasks, SCUBA aims to ensure that AI can not only understand but actively engage with workflows in platforms like Salesforce. This innovation represents a crucial evolution from AI merely answering questions to taking definitive actions within business software. Why SCUBA Matters for Small Business Owners Imagine having an AI assistant that can deftly navigate your CRM system, update client records, trigger workflows, and even troubleshoot issues—all without needing your constant intervention. This is not just a futuristic dream; it’s a practical reality SCUBA is helping to implement. For small business owners, this kind of tool could streamline operations, improve response times, and ultimately enhance customer satisfaction. Real-World Applications: Bridging Theory and Practice One standout feature of SCUBA is its basis in real-world workflows, derived from interviews with actual users—ranging from sales representatives to service agents. By focusing on tasks that employees genuinely encounter, SCUBA bridges the gap between theoretical benchmarks and live scenarios. This practical approach ensures that AI agents learn and perform tasks directly relevant to your enterprise needs, making their deployment more effective and reliable. Performance Insights: Beyond Success Rates The SCUBA benchmark doesn't stop at measuring whether an AI agent can complete a task. It also examines how efficiently it does so, factoring in cost and latency. For instance, an agent that can execute purchases promptly but sluggishly may be less practical for businesses with immediate needs. This nuanced understanding of performance is vital for small businesses looking to leverage AI tools effectively. Preparing for the Future of CRM Automation The implications of SCUBA extend far beyond immediate functionality. As companies look to harness AI for more than just basic text responses, SCUBA sets new standards. It encourages developers to prioritize task execution in UI as a requisite for AI usability. For small business owners, understanding these trends is critical—after all, staying ahead of the technology curve can equate to competitive advantages in today's fast-paced market. As SCUBA continues to reshape what AI can do in enterprise settings, small business owners should consider how such technology could alleviate workloads, enhance customer engagement, and provide a more seamless operation overall. If you’re contemplating AI implementation, it’s crucial to keep SCUBA's insights in mind and explore how these advancements can help your business grow.

10.29.2025

How the Salesforce Military Fellowship Transforms Veterans' Careers

Update Transforming Transition: How a Military Fellowship Changed One Veteran's CareerTransitioning from military service to a civilian career can be a daunting journey, filled with uncertainties and challenges. For Megan, a former Naval Intelligence Officer, the Salesforce Military Fellowship Program acted as the crucial bridge in this transition, offering her the means to navigate the corporate landscape effectively. Her story exemplifies the importance of mentorship, community support, and seizing the right opportunities.The Pathway to Salesforce: Discovering New OpportunitiesAs Megan prepared to leave the Navy, she joined the Hiring Our Heroes program, which is dedicated to helping veterans and military spouses carve out meaningful careers once they finish their service. It was within this program that she first encountered Salesforce and its Military Fellowship. This initiative is specifically designed to help veterans transition into corporate roles by connecting them with invaluable hands-on experience and networking opportunities.Real-World Experience: The Fellowship in ActionDuring her fellowship, Megan worked closely with Salesforce’s Public Sector team, interacting with various governmental organizations, including parts of the Navy. This unique experience allowed her to utilize her service background while simultaneously exploring new career avenues. The Military Fellowship Program encourages participants to experiment within the company, which ultimately reignited her passion for service and technology.Cultivating Connections: The Power of NetworkingPerhaps one of the most significant benefits of Megan's journey was the extensive network she built at Salesforce. By engaging with over 200 employees across varied backgrounds, Megan discovered the enriching diversity of career paths within the company—a strong parallel to the military’s close-knit culture. This vibrant community provided her with mentorship and support, making her feel at home during her transition.From Fellow to Employee: Securing a Role in TechThe fellowship isn't just about gaining experience; it’s structured to help participants land meaningful employment. Megans’ proactive network engagement directly led her to her current role as a Growth Account Executive, where she sells impactful tools like Slack, changing how businesses operate. This role not only aligns with her skills but also allows her to make a difference in her customers’ workflows.Giving Back: Megan's New MissionWith her successful transition, Megan is now dedicated to helping fellow veterans navigate their paths in the corporate world. She takes pride in mentoring new fellows, emphasizing the importance of community and support. Her commitment reflects the values of her military background while fostering an inclusive environment within Salesforce.Megan’s story is a compelling reminder of the potential that lies in bridging military service with corporate careers. For small business owners considering the value of such unique perspectives, hiring veterans through programs like the Salesforce Military Fellowship can foster not just diverse talent, but also innovative solutions for business growth.

CALL US

EMAIL US

HOURS - Mon-Fri

Discover How Marketing Cloud Next Can Transform Your Small Business

Unlocking New Possibilities with Marketing Cloud Next

What Does Marketing Cloud Next Mean for You?

How to Access These New Features

The Future of Marketing for Small Businesses

Terms of Service

Privacy Policy

Core Modal Title