Add Row
Add Element
cropper
update
cropper
update
Add Element
update

CALL US

+1 510 356 3031

Add Element
update

EMAIL US

time@thesialiaagency.com

Add Element
update

HOURS - Mon-Fri

 8am-5pm

Add Element

Add Element
  • Home
  • Small Business Growth
  • Media & Content Marketing
  • Marketing Automation
  • AI Tools & Platforms
  • Lead Generation Techniques
  • Social Media Strategies
  • Branding & Positioning
  • E-Commerce & Sales Funnels
  • Categories
    • Small Business Growth
    • Media & Content Marketing
    • Marketing Automation
    • AI Tools & Platforms
    • Lead Generation Techniques
    • Social Media Strategies
    • Branding & Positioning
    • E-Commerce & Sales Funnels
Add Element
Setup Your Button

👉 START GROWING 👈 NOW

{"name":"JUMP","action_type":"4","optin_action_type":"5","form_redirect_type":"4","form_redirect_funnel_url":"6808b36e69822","form_redirect_custom_url":"","order_form_settings":{"containers":[{"id":"personal-info-wrapper","visible":true,"label":{"id":"of-personal-title","visible":true},"fields":[{"id":"of-full-name","setting":false,"placeholder":"Full Name"},{"id":"of-field-email","setting":false,"placeholder":"Email Address"},{"id":"of-phone-number","setting":true,"visible":false,"require":true,"placeholder":"Enter Your Mobile Phone","additional":{"sms_permission":0}},{"id":"of-gdpr-optin-approval","label":"I Accept To Receive Additional Info","placeholder":"","icon":"fa-mobile","required":0,"visible":0,"system":1,"additional":{"gdpr_optin_approval":"1"}}]},{"id":"shipping-information-wrapper","visible":false,"label":{"id":"of-shipping-title","visible":true},"fields":[{"id":"of-shipping-address","setting":false,"placeholder":"Address"},{"id":"of-shipping-city","setting":false,"placeholder":"City"},{"id":"of-shipping-state","setting":false,"placeholder":"State"},{"id":"of-shipping-zipcode","setting":false,"placeholder":"Postal Code"}]},{"id":"profit-bump-wrapper","visible":true,"otoBgColor":"rgba(219,229,239,1)","otoBorderColor":"rgba(38,71,102,1)","otoTitleBgColor":"rgba(45,78,108,1)","otoArrowsColor":"rgba(255,177,58,1)","fields":[]},{"id":"order-summary-wrapper","visible":true,"orderDynamicBgColor":"rgba(242,242,242,1)","orderDynamicTexColor":"rgba(51,51,51,1)","fields":[]}]},"optin_type":{"showLabels":0,"fields":[{"name":"first_name","label":"Full Name","placeholder":"Enter Your Full Name","icon":"fa-user","required":1,"visible":1,"system":1,"additional":{}},{"name":"last_name","label":"Full Name","placeholder":"Enter Your Full Name","icon":"fa-user","required":1,"visible":1,"system":1,"additional":{}},{"name":"email","label":"Email","placeholder":"Enter Your Email","icon":"fa-envelope","required":1,"visible":1,"system":1,"additional":{}},{"name":"mobile_phone","label":"Mobile Phone","placeholder":"Enter Your Mobile Phone","icon":"fa-mobile","required":0,"visible":0,"system":1,"additional":{"sms_permission":0}},{"name":"fields_labels","label":"","placeholder":"","icon":"","required":0,"visible":1,"system":1,"additional":{}},{"name":"captcha","label":"Captcha","placeholder":"","icon":"","required":1,"visible":1,"system":1,"additional":{}},{"name":"gdpr_optin_approval","label":"SSBBY2NlcHQgVG8gUmVjZWl2ZSBBZGRpdGlvbmFsIEluZm8=","placeholder":"","icon":"fa-mobile","required":0,"visible":1,"system":1,"additional":{"gdpr_optin_approval":"1","sms_permission":0}}],"customFields":[],"sortedFields":[{"name":"first_name","label":"Full Name","placeholder":"Enter Your Full Name","icon":"fa-user","required":1,"visible":1,"system":1,"additional":{}},{"name":"first_name","label":"Full Name","placeholder":"Enter Your Full Name","icon":"fa-user","required":1,"visible":1,"system":1,"additional":{}},{"name":"last_name","label":"Full Name","placeholder":"Enter Your Full Name","icon":"fa-user","required":1,"visible":1,"system":1,"additional":{}},{"name":"email","label":"Email","placeholder":"Enter Your Email","icon":"fa-envelope","required":1,"visible":1,"system":1,"additional":{}},{"name":"mobile_phone","label":"Mobile Phone","placeholder":"Enter Your Mobile Phone","icon":"fa-mobile","required":0,"visible":0,"system":1,"additional":{"sms_permission":0}},{"name":"captcha","label":"Captcha","placeholder":"","icon":"","required":1,"visible":1,"system":1,"additional":{}}],"design":{"form_background_color":"rgb(245, 245, 245)","field_stroke":{"size":"1","color":"rgb(220, 220, 220)"},"field_icons":1,"button_color":"rgb(255, 158, 0)","button_stroke":{"size":"0","color":"rgba(255, 255, 255, 0.2)"},"button_box_shadow_color":"none","field_size":"small","label_size":"16","label_color":"rgb(0, 0, 0)","input_color":"rgb(52, 152, 219)","control_text_color":"rgb(0, 0, 0)","control_text_size":"15"},"mappedFields":[]},"redirect_type":{"url":"","target":0},"next_step":{"value":"6808b36e69822"},"click_to_email":{"value":""},"click_to_call":{"value":""},"jump_to_block":{"value":"3212282"},"content":{"header_text":"PHNwYW4gc3R5bGU9ImZvbnQtc2l6ZToyNHB4OyBmb250LWZhbWlseTonb3BlbiBzYW5zJzsiPjxzcGFuIHN0eWxlPSJsaW5lLWhlaWdodDoxLjRlbTsiPldlIEFyZSBFeGNpdGVkITwvc3Bhbj48L3NwYW4+","content_text":"PHNwYW4gc3R5bGU9ImZvbnQtc2l6ZTo0OHB4OyBmb250LWZhbWlseTonb3BlbiBzYW5zJzsiPjxzcGFuIHN0eWxlPSJsaW5lLWhlaWdodDowLjllbTsiPjxzdHJvbmc+UExFQVNFIEZJTEwgT1VUIFlPVVIgSU5GTyAgQkVMT1cgVE8gU1VCU0NSSUJFPC9zdHJvbmc+PC9zcGFuPjwvc3Bhbj4=","button_text":"PHNwYW4gc3R5bGU9ImZvbnQtc2l6ZToyN3B4OyBmb250LWZhbWlseTonb3BlbiBzYW5zJzsiPjxzcGFuIHN0eWxlPSJsaW5lLWhlaWdodDoxZW07Ij48c3Ryb25nPlNFQ1VSRSBNWSBTUE9UPC9zdHJvbmc+PC9zcGFuPjwvc3Bhbj4=","spam_text":"PHNwYW4gc3R5bGU9ImxpbmUtaGVpZ2h0OjEuMmVtOyI+V2UgaGF0ZSBTUEFNIGFuZCBwcm9taXNlIHRvIGtlZXAgeW91ciBlbWFpbCBhZGRyZXNzIHNhZmU8L3NwYW4+","sms_text":"UmVjZWl2ZSBTTVMgVGV4dCBVcGRhdGVzIC0gPHNwYW4+b3B0aW9uYWw8L3NwYW4+","sms_text2":"SSBBY2NlcHQgVG8gUmVjZWl2ZSBBZGRpdGlvbmFsIEluZm8="},"email_confirmation":{"enable":1,"subject":"V2UgQXJlIEV4Y2l0ZWQhIFlvdXIgSW4h","message":""},"integrations":[],"automation_enable":0,"thank_you":{"type":"popup","redirect_url":"","popup_options":{"background_color":"#ffffff","headline_visible":1,"icon_visible":1,"icon_url":"//my.funnelpages.com/assets-pb/images/thankyou-popup-icon.png","subheadline_visible":1,"button_visible":1,"button_color":"#ffa800","headline_text":"PHNwYW4gc3R5bGU9ImxpbmUtaGVpZ2h0OjEuNGVtOyI+VGhhbmsgWW91IEZvciBDb250YWN0aW5nIFVzPC9zcGFuPg==","subeadline_text":"PHNwYW4gc3R5bGU9ImxpbmUtaGVpZ2h0OjEuNGVtOyI+UGxlYXNlIENoZWNrIFlvdXIgRW1haWw8YnIgLz5XZSBXaWxsIEJlIEZvbGxvd2luZyBVcCBTaG9ydGx5PC9zcGFuPg==","button_text":"Q2xvc2U="}}}
July 23.2025
2 Minutes Read

How a Charcuterie Board Sparked My SEO Meetup Journey

A Charcuterie Board Inspired Me To Launch an SEO Meetup: Here’s How It’s Going So Far

Finding Inspiration in Unexpected Places

It all started with a simple charcuterie board that turned out to be a game-changer for me. Moving to the UK in 2022, I was eagerly anticipating my first SEO meetup in London, particularly because it promised a unique culinary experience. However, the reality was a bland charcuterie board paired with wine, leaving me both hungry and disappointed. It was a lightbulb moment: I could create better, more memorable events for SEO enthusiasts.

Creating Community Through Food

Food plays a crucial role in bringing people together, and this belief stems from my Nigerian roots. In Nigeria, no event feels complete without a delicious spread — it’s the secret ingredient to success. At my recent meetup, aptly named 'Sip & Search,' I served delightful Ghanaian dishes that truly delighted the taste buds. From rich jollof rice to spicy beef suya, the food was not just fuel; it was a catalyst for connection. Guests, once hesitant, found themselves mingling and chatting as they filled their plates.

Lessons Learned from the Journey

One major takeaway is the importance of atmosphere in any gathering. A carefully curated menu offers more than nourishment; it spurs conversation and fosters community. As small business owners, we often overlook how interactive experiences can enhance networking and lead generation. The next time you consider hosting an event or gathering, remember to build a warm, inviting atmosphere with delicious food to keep the conversations flowing.

Join the Movement!

Are you ready to elevate your events? Don’t just host; create memorable gatherings that forge connections. In today’s marketing environment, utilizing food and personal experiences can make a significant difference in how your business is perceived. Let’s reshape how we connect in this digital age, one charcuterie board at a time!

Branding & Positioning

0 Comments

Write A Comment

*
*
Related Posts All Posts
07.27.2025

Embrace AI Mode: Rethinking Content Strategies for Small Businesses

Update Is It Time to Adapt Your Marketing for AI Technologies? As a small business owner, the question of whether to optimize for AI Mode cuts deep into the fabric of how we approach marketing today. With AI technologies rapidly transforming the digital landscape, understanding this shift is crucial to your marketing strategy. Essentially, should you tweak your content to cater specifically to AI systems like Google's AI Mode? Thinking Beyond Optimization Chima Mmeje, in his latest Whiteboard Friday segment, challenges the conventional wisdom around optimization. He emphasizes that mere optimization attempts often lead to content that sounds robotic or 'unnatural,' effectively diluting the user experience. Instead of merely trying to conquer the algorithms, let’s aim for best practices that prioritize quality and authenticity. The Risks of Over-Optimization One of the biggest pitfalls businesses face is creating content solely to be summarized or picked up by AI. This can result in a 'zero-sum game' where the richness of the content diminishes. If you find yourself creating content that feels forced or overly engineered, it may be time to rethink your strategy and focus on delivering genuine, valuable insights that resonate with your audience. Building Brand Authority In the age of AI, establishing brand authority remains more important than ever. Producing original, journalist-quality content can set your business apart in a crowded marketplace. Consumers increasingly seek trustworthy and authoritative voices; as a small business, you can leverage your unique perspective to engage with your audience meaningfully. Strategic Long-term Visibility Instead of merely aiming for short-term visibility through AI-optimized content, consider developing a broader strategy that builds your brand's reputation over time. This involves integrating quality content, consistent messaging, and a focus on the needs and experiences of your target audience. As AI continues to evolve, those businesses that prioritize authentic connection will likely thrive. As you reflect on these insights, it’s evident that the path forward isn’t only about adapting to AI but also about enriching human connections through your content. This balanced approach can empower your small business to leverage AI without sacrificing authenticity. Ready to enhance your marketing strategy with valuable insights? Dive into new content creation methods that prioritize your audience’s needs while adapting to technological advances. Establishing a foundation of authentic relationships will not only boost your visibility but will also cultivate lasting loyalty. Start your journey to better storytelling today!

07.25.2025

Crush SEO Event Networking as an Introvert: Tips for Success

Update Unlocking Networking Opportunities for Introverts Networking is often portrayed as an extroverted endeavor, leaving introverts feeling daunted. For those who identify with the quieter side of life, events can trigger anxiety, making the task of meeting new people feel overwhelming. Thankfully, many introverts have shared their experiences and strategies to navigate this intimidating process effectively. Embrace Your Own Journey As Jade Pruett, founder of HelloSEO, advises, it's essential to shake off the pressure of 'shoulds'. Introverts often feel compelled to maximize every interaction, but understanding that meaningful connections can stem from smaller conversations can alleviate some anxiety. It's alright to step back and take a breather if things get too overwhelming. Sometimes, standing in line for coffee can spark a more comfortable conversation. Finding Your Comfort Zone Another strategy involves setting manageable goals. Rather than pressuring yourself to network with everyone, consider focusing on making just one or two meaningful connections per event. This reframing allows introverts to engage in a low-pressure manner while still building a valuable network. Making Connections Initiate Conversations Lines at events can serve as natural conversation starters. By commenting on the coffee selection or a shared experience in line, introverts can initiate conversations without feeling they are intruding on ongoing discussions. Such moments often lead to unexpected yet rewarding connections. Networking as a Skill Development Opportunity In addition to personal growth, improving networking skills can significantly enhance your business's visibility and partnerships. For instance, introverts might excel in creating deep relationships through one-on-one interactions rather than large group settings. Action Steps for Introverted Networkers If you’re a small business owner looking to expand your marketing approach, remember this: networking isn't about quantity but quality. Engage meaningfully where you feel comfortable, and don't hesitate to take breaks when needed. Each step you take adds to your experience. Remember, it’s okay to navigate networking events at your own pace. Set achievable goals, foster genuine connections, and celebrate your successes—however small they may seem. By following these tips from fellow introverts, you’ll find it much easier to conquer networking events and build valuable professional relationships.

07.19.2025

Navigating the Great Decoupling of Clicks and Impressions for Small Business Owners

Update Understanding The Great Decoupling: A New Era for Online Marketing As a small business owner, you may have noticed a disconcerting trend in your Google Search Console: plummeting clicks and soaring impressions. Welcome to The Great Decoupling, a fascinating shift in online behavior largely driven by advancements in AI and how users interact with search engines. Understanding this phenomenon is crucial for adapting your marketing strategy effectively. Why Are Clicks and Impressions Decoupling? Historically, one would expect more impressions to lead to more clicks. However, many websites are reporting a separation of these two metrics—a phenomenon particularly evident among informational content sites. The rise of AI-driven tools means users now retrieve answers directly from the search results without visiting websites, leading to impressions without corresponding clicks. This shift challenges traditional marketing models and requires a reevaluation of how success is defined in digital marketing. Adapting to Change: Should You Emphasize Impressions? With the decoupling of clicks and impressions, marketers face a critical choice: should they embrace impressions as a key performance indicator? The answer may vary by the nature of your business. For some, focusing on impressions can enhance brand visibility and awareness, particularly if your strategy involves top-of-the-funnel content. For others, reclaiming clicks may require more engaging content or innovative approaches to drive users to your site. Future Opportunities: What This Means for Your Business As you navigate this changing landscape, consider the opportunities it presents. By adapting your strategy to focus on AI enhancements and user behavior insights, you can position your brand for growth. Leveraging marketing automation tools that are adaptable to these changes can help maintain your relevance and strengthen your engaging content strategies. In conclusion, understanding and adapting to the Great Decoupling can serve as a powerful tool for small business owners to refine their marketing strategies in an era shaped by technology. Stay informed, keep experimenting, and embrace the change!

Terms of Service

Privacy Policy

Core Modal Title

Sorry, no results found

You Might Find These Articles Interesting

T
Please Check Your Email
We Will Be Following Up Shortly
*
*
*